Program message
The program seeks to excel by preparing qualified graduates in the field of business administration to meet the requirements of the labor market, conduct scientific research, and provide advisory and training services to various sectors of society.
Program Goals:
1. Preparing qualified cadres with administrative knowledge to keep pace with the development of the work environment in the Kingdom of Saudi Arabia.
2. Work to attract distinguished faculty members in administrative sciences who hold doctorate degrees and those with specializations in administrative sciences.
3. Seeking to open new programs and specializations, especially the approved programs that have been approved by the concerned authorities.
4. Raising the level of teaching performance in line with the department's requirements in the future.
5. Activating e-learning methods for the department's courses and urging students to participate and interact with it effectively.
6. Seek to obtain academic accreditation for the program.
Characteristics of the graduates of the program:
1. The ability to manage facilities and make decisions.
2. Possess the skills of deduction and finding solutions and proposals to solve work problems.
3. The ability to use modern technology in administrative processes.
4. The ability to design virtual company models and project proposals.
5. Graduates of the program understand the challenges of the relationship between the organization and project proposals.
6. Understand the requirements of management practice in organizations.
7. The ability to use research tools to collect and analyze data.
Program message
Preparing specialized cadres in the field of tourism sector management capable of providing all tourism services in line with modern developments and achieving leadership in carrying out social responsibility and providing research that enriches the field of tourism work
Program Goals:
1. Providing students with the latest knowledge in the field of travel and tourism.
2. Develop the graduates' personal and professional skills and abilities, as required by work in the field of tourism and travel, through education and training.
3. Develop graduates' skills in the use of information and communication technology in the field of tourism and travel.
4. Develop the graduates' ability to communicate and work effectively in a multicultural environment.
5. Awareness of graduates of the current cultural, economic and social issues affecting the travel and tourism industry
6. Playing a leading role in the field of social responsibility of the university nationally and regionally by raising the level of work in the field of tourism and travel.
7. Developing the graduates' ability to higher-order thinking skills.
8. Providing developmental research in the field of tourism and travel.
Program message:
Preparing qualified, distinguished and professionally and scientifically qualified cadres in the field of e-marketing, in order to meet the requirements of the labor market and supply the various sectors of society in order to achieve an increase in national income and the welfare of society.
Program Goals:
1. Preparing qualified cadres with knowledge, skills and competencies in the field of e-marketing
2. Contribute to raising the efficiency of the technical and administrative performance of institutions working in the field of e-marketing.
3. Effective employment of information technology in the field of e-marketing
4. Improving business ethics and social responsibility in public and private business organizations.
5. Achieving competitiveness in the field of marketing in general and e-marketing in particular
Characteristics of the graduates of the program:
After completing the program, the graduate is expected to be able to:
1. Knowing the theories and concepts related to e-marketing.
1. Apply skills related to solving marketing problems and making marketing decisions.
2. Possess communication and communication skills with others and coordinate among them in teamwork related to marketing
3. Employing information technology tools in the field of marketing to achieve the objectives of the organization.
4. Communicate and deal effectively with individuals and departments working in the field of marketing.
5. Applying moral and legal values and principles related to marketing work.
Program message
Preparing and qualifying qualified graduates in the field of human resources management through diverse and effective academic programs through the use of advanced educational techniques and strategic partnerships, which contributes to meeting the needs of the labor market and achieving sustainable development.
Program Goals:
1. Preparing qualified cadres in the field of human resources management to meet the needs of the labor market
2. Participation in raising the efficiency and effectiveness of business organizations, whether in the public sector or the private sector.
3. Diversify the sources of financial income in a way that contributes to the implementation, development and promotion of the programs and activities of the Deanship of Community Service and Continuing Education.
4. Keeping abreast of developments and developments in human resources management through continuous updating and periodic review of the program.
5. Upgrading business ethics and social responsibility in business organizations.
Characteristics of the graduates of the program:
1. Explains how to carry out the activities of human resource management
2. Describes the contributions of human resource management to achieving the goals of the organization
3. Apply skills related to problem-solving and decision-making in the areas of human resource management
4. Possesses communication and communication skills with others, coordination among them, and teamwork
5. It applies ethical and legal values and principles related to administrative work in general and areas of human resource management in particular
6. Can draw future and predictive policies and prepare to meet the challenges faced by human resource management
7. Measures, evaluates and evaluates the performance of individuals and the organization efficiently and effectively
8. Able to work efficiently in the areas of human resource management
9. Able to work in a multicultural and multinational environment.
Program message:
Excellence in the entertainment industry to graduate competencies that are scientifically and practically capable of keeping pace with contemporary developments and employing technology in the entertainment industry to serve and develop society.
Program Goals:
Providing a high quality and competitive program in the entertainment sector.
Providing permanent national human cadres to contribute to the development of the entertainment sector.
Develop professional technical leadership skills in leisure and tourism management.
Improving the level of performance and quality of the entertainment industry.
Characteristics of the graduates of the program:
A graduate of the Entertainment Management Diploma program should be able to:
Serving customers of different nationalities in entertainment venues.
Carrying out administrative and technical tasks related to leisure tourism.
Prepares various professional reports related to the entertainment industry.